Billboard Campaign: Exposing Florida’s Death Penalty Crisis

Florida leads the nation in the use and expansion of the death penalty.

Our billboard campaign shines a light on the harsh realities many try to ignore.

Alarming Facts About Florida’s Death Penalty

  • Florida now allows a death sentence with only 8 out of 12 jurors agreeing, lowering the unanimous jury requirement and increasing the risk of wrongful executions.

  • The state expanded the death penalty to include crimes where the defendant did not kill but was involved, such as drug-related deaths and sexual battery against minors under 12.

  • Florida permits almost any execution methods, including lethal injection, electric chair, firing squad, and even hanging, raising serious human rights and ethical concerns.

  • In 2024, Florida issued 7 new death sentences, the highest number nationwide, despite widespread criticism.

  • Over 20% of Florida’s death sentences have been overturned due to wrongful convictions, prosecutorial misconduct, or flawed evidence.

  • Death row inmates often endure decades in isolation, suffering severe psychological harm under harsh conditions.

  • The death penalty system costs Florida taxpayers millions more than life imprisonment without parole, diverting resources from crime prevention and victim support.

Why This Campaign Matters

 

The death penalty in Florida isn’t just a legal issue, it’s a deeply human one.

Every sentence carries the weight of a life, a family shattered, and a community left to grapple with loss and injustice.

Lowering the standards for who can be sentenced to death puts innocent people at risk, while speeding up executions leaves little room for the truth to come out.

Behind every case is a story of real pain and hope of families waiting, often in silence, for justice that feels out of reach.

This campaign is about giving those voices back their power and reminding everyone that justice must be fair, compassionate, and humane.

We cannot turn away while lives hang in the balance. This fight is about dignity, humanity, and the chance for a better future for all Floridians.

 

How Your Support Makes a Difference

Your donation does more than fund billboards, it sparks change.


By placing powerful messages in high-traffic Florida areas, we reach thousands of people every day who need to see the truth about the death penalty.


These billboards don’t just inform, they challenge the status quo and put real pressure on lawmakers to take action.


Every dollar you give strengthens this movement for fairness, justice, and basic human dignity.


With your support, we can turn awareness into action and bring an end to this broken system.

Take a Stand

The death penalty in Florida is more than a crisis, it’s a heartbreaking injustice tearing lives apart every day.


We cannot stand by while this cruel and costly system continues to destroy families, ruin communities, and take innocent lives.


Join us in shining a light on the truth and raising your voice for those who cannot speak.

Support our billboard campaign and be the force that drives real, lasting change.


Together, we can create a future where justice is fair, humane, and filled with hope.